Grass Valley and Diversified Sign Multimillion-Dollar
Strategic Partnership Agreement
Grass Valley, one of the leaders in live production solutions, announced a new,
multimillion-dollar
strategic partnership agreement with Diversified, a global technology solutions provider. This
partnership underscores a shared vision to lead the future of media technology, ensuring that
clients are equipped with the most advanced tools and support to thrive in an increasingly dynamic
and competitive environment. Grass Valley, which is renowned for its high-quality live production
solutions, will leverage Diversified's extensive integration and services expertise to enhance its
offerings and deliver comprehensive solutions to broadcasters, content creators and media
organizations.
Key Highlights of the Partnership:
Enhanced Product Integration and Solutions Delivery: Grass Valley's technology, including
traditional hardware/software applications creating media workflows that run on-premises, in the
cloud or in hybrid environments, will be seamlessly integrated with Diversified's robust solutions
and services, providing customers with state-of-the-art, end-to-end solutions for content creation,
management and distribution.
Expanded Global Reach: By combining forces, Grass Valley and Diversified will extend their
global
footprints, offering clients around the world access to advanced media technologies and expert
support.
Innovative Joint Ventures: The partnership will foster joint innovation, allowing the
companies to
co-develop new technologies and services that address emerging trends and challenges in the media
and entertainment industry.
Comprehensive Customer Support: Clients will benefit from enhanced support and service
capabilities
with Diversified's extensive field services complementing Grass Valley's technical expertise,
ensuring optimal performance and reliability of deployed solutions.
Training and Development Programs: Through the collaboration, the companies will also develop
comprehensive training programs to empower media professionals with the knowledge and skills
required to maximize the potential of the integrated solutions offered by Grass Valley and
Diversified.
Tim Banks, Chief Revenue Officer at Grass Valley, expressed his enthusiasm about the
partnership,
stating, "This agreement with Diversified illustrates Grass Valley's commitment to support client
needs via our trusted integration and reseller partners. By combining our industry-leading solutions
with Diversified's integration expertise, we are poised to deliver unparalleled value and innovation
to our clients."
Steve Stubelt, Senior Vice President of Sales, Media and Entertainment at Diversified, added, "We
are excited to partner with Grass Valley, a leader in live solutions technology. Together, we will
broaden our reach and enhance our ability to deliver cutting-edge, integrated solutions that meet
the complex needs of our clients in the media and entertainment industry."