ATEN Announces Technical Partnership with NETGEAR
ATEN International, the parent company of ATEN Technology, Inc., one of the leading
providers of KVM
and AV/IT connectivity and management solutions, announced its strategic partnership with NETGEAR,
the leading provider of award-winning networking products designed to simplify and improve people's
lives. The partnership originated in the Taiwan market, with a collaboration through NETGEAR's
Taiwan distributor, NETBRIDGE Technology. Together, they aim to lead in the realm of AV over IP
infrastructure, with plans to soon expand from the Taiwanese market to a global outreach. This
technical collaboration promises stable, high-performance solutions for a range of applications,
including digital signage and audio-visual extensions in control rooms, all while keeping pace with
rapidly evolving technological trends.
Both ATEN and NETGEAR, as leading global AV technology solution providers, will integrate their
expertise and resources to deliver outstanding AV over IP solutions. This collaboration will provide
system integrators with a more streamlined AV infrastructure, simplifying and reducing the costs of
AV wiring projects, enhancing maintainability, and ensuring higher product performance and
stability. This will also empower customers to implement AV over IP projects swiftly and
cost-effectively.
Key advantages of the ATEN and NETGEAR technical collaboration include:
Stable product performance and scalability: The technical teams of both companies will closely
cooperate to ensure that the integrated product solutions are highly compatible and stable,
performing excellently in various application environments. New products will also offer high
scalability to cater to constantly changing customer needs.
Localized services: Both ATEN and NETGEAR have a global service network. Clients will benefit from
local support and services, ensuring the smooth execution and maintenance of their projects.
User-friendly WEB GUI / APP management tools and simple IP settings: The integrated product
solutions provided by both parties will offer intuitive Web GUI and APP management tools, enabling
clients to easily set up and manage AV over IP systems without any cumbersome procedures.
AV over IP infrastructure plays a crucial role in modern buildings and is particularly essential in
airports, shopping malls, stations, and control centers that require high-quality AV systems and
signal extensions to offer real-time information, entertainment, and surveillance. Furthermore,
applications like digital signage and audio-visual extension in control rooms will benefit from the
technical collaboration between ATEN and NETGEAR, offering more innovative solutions for these
venues.
Featured products include:
ATEN HDMI AV over IP Extenders: transmits lossless 1080p/4K AV signals over standard GB
network
switches with no distance limitations, extending from point-to-point to multi-point to multi-point.
It supports various functions such as signal extension, splitting, matrix switching, video walls,
and daisy chaining, ideal for digital signage and other high-quality image display environments.
ATEN KVM over IP Matrix System: combined with KVM over IP signal extenders and KE Matrix
Manager
software (CCKM), offers flexibility in extending, controlling, monitoring, and accessing computers
with DisplayPort/HDMI/DVI interfaces over a standalone network. The system separates the operator
from the server, allowing remote, secure access and centralized server management. Additionally,
ATEN's unique intuitive Boundless Switching enables easy control-switching between computers just by
moving the mouse cursor to the screen edge. With a simple button press, content can be shared
instantly from a single video-receiving device or an entire video wall. This solution is ideal for
war rooms, traffic control centers, command centers, military control systems, and other areas
requiring real-time AV signal management and control.
NETGEAR AV Network Switches M4300/M4250/M4350 series: It is integrated with NETGEAR Engage
switch
control software. This free management software greatly simplifies network settings for Pro AV
technicians. Simply select the AV over IP protocol and the relevant ports, and the NETGEAR switch in
the network will be auto configured to support Pro AV devices from various manufacturers, ensuring
seamless mixed AV transmission within the same network environment with consistent transmission
quality. Pro AV technicians can easily complete previously complex network setups through a
graphical interface without needing to understand the principles of various network protocols.
Nicholas Lin, Senior Vice President of ATEN, stated, "ATEN is extremely excited about our
technical
partnership with NETGEAR. This collaboration not only offers superior distributed AV solutions for
our clients but also accelerates the application of IP-based technologies. Our integrated solutions
offer unparalleled compatibility and stability, and with our joint global service networks, clients
can enjoy local technical support from both ATEN and NETGEAR. We anticipate that this technical
alliance will bring unexpected delights to our customers."
Richard Jonker, Vice President of Commercial Business Development, said, "NETGEAR AV is
excited to
strengthen the partnership with ATEN. With the broad portfolio of audio and video over IP products,
ATEN benefits from NETGEAR's network design knowledge. Both companies want to make AV-over-IP easy
to deploy for their worldwide integrators."
The technical collaboration between ATEN and NETGEAR will redefine the standards in the distributed
AV domain, offering clients superior product solutions and services. This partnership aims to play a
pivotal role in the practical implementation of digital transformation. The collaboration will
continue to expand from the Taiwanese market to the global stage, striving to bring more innovations
to the entire industry to meet the constantly changing technological needs. The objective of this
partnership is to push the limitless possibilities of AV technology, offering flexible, efficient,
and more stable solutions, and ensuring that clients are well-prepared to meet the myriad digital
challenges of the future.