Generation AV Reshapes its Focus with the Appointment of New
Leaders
L to R: Jeremiah Joseph Vijaiyasheghar and Bensen Ong (Image Courtesy: Generation AV)
Generation AV appointed Bensen Ong as Regional Sales Director, responsible for the AV
integration
brands including LEA, Sonance, and NST Audio. Reporting to Dave McKinney, MD of Generation
AV,
Bensen is based in Singapore, and will manage and support the distributors and partners across the
Asia region. Bensen has strong experience in the AV integration sector, working both as a system
integrator, and also for leading brands like Christie Digital and Shure. "With both a
technical and
sales background, and a track record of growing sales, Bensen is the perfect fit for Generation AV
and the AV integration brands we work with. We are excited to have Bensen join the Generation AV
team."
Bensen stated "I am thrilled to be part of the dynamic team in Generation AV! I am eager to
contribute and grow alongside a team of experienced professionals, driving the company to greater
heights."
In addition, Generation AV also announced the promotion of Jeremiah Joseph to the position of
Technical Manager. Jeremiah (JJ) joined Generation AV at the end of 2023 as a Business Development
Engineer, and quickly gained success in managing the Singapore Experience Centre, product training,
and consultant relations. McKinney comments, "When the opportunity arose, it was an obvious move to
expand Jeremiah’s role and have him run everything technical at Generation AV. His strong technical
background and experience in both rental and install markets are exactly what we needed."
Generation AV is now recruiting application engineers to expand the team under Jeremiah to raise the
level of support provided across the region, in line with the growth in sales. Jeremiah commented,
"Since joining the GENAV Team, it’s been a blast. With the announcement of my promotion, I am
excited about the new challenges and opportunities ahead. I look forward to working with our
customers to deliver the best possible support in my new role."