INSTALL STORY: PROJECTION MAPPING
SPECTRUM AV Commissions PROJECTION MAPPING PROWESS at
Bangladesh's Historic 50th Independence Day Celebrations in Dhaka
Bangladesh's iconic Jatiya Sangsad Bhaban comes alive with 35 Million pixels and a bespoke visual
experience
AV Spectrum installs state-of-the-art projection mapping at Jatiya Sangsad Bhaban
When GREY Advertising, an agency for entertainment and live
experiences, was entrusted with the responsibility to have the entire Jatiya Sangsad Bhaban
building
act as a canvas, to display a myriad of visual content (images and video) that provided an insight
into the nation's history and its 50 glorious years of independence, the team at Grey connected with
one of India's well-known service providers of high-quality audio-visual equipment for large-scale
live event applications -SPECTRUM AV.
The Jatiya Sangsad Bhaban a.k.a. the National Parliament House of Bangladesh, which by itself stands
as the most prominent and remarkable architectural landmark in the country while also being
acclaimed as the ultimate symbol of the nation's pride, freedom, and sovereignty as its key design
philosophy is believed by many to be the greatest representation of Bengali culture and heritage.
The Jatiya Sangsad Bhaban illumination program was scheduled to take place during the evenings of
16th December 2021 and 17th December 2021 respectively.
December 16th, 1971 is noted a day of historical significance as it witnessed the birth of
Bangladesh as an independent country. 2021 marked a very special year in the country's Victory Day
celebration proceedings, with the itinerary being more extensive than any other, that the country
had ever witnessed in its history, as the day happened to coincide with two other equally
significant national celebrations i.e., the birth centenary of the Father of the Nation
Bangabandhu
Sheikh Mujibur Rahman, and the golden jubilee of the country's independence.
Considering the importance of the occasion and the building itself, officials from the Bangladesh
government wished for the exercise to deliver a truly special and wonderous audience experience -
the likes of which was never witnessed in the country before, and of course, commissioned in a
manner that would be befitting of the building's stature and prestige.
Besides hosting the Hon'ble President of India Shri Ram Nath Kovind as the guest of honour
for the
occasion, the programs marking 'Victory Day' celebrations included a 31- gun salute, placing of
wreaths at the monuments to pay homage to martyrs, and hoisting of the national flags atop all
government, semi-government, and private offices as well as offices of autonomous bodies across the
country.
Project Highlight
Following a few detailed conversations about the project between the two organizations, the Spectrum
AV team presented Grey with a meticulous plan to bring the project vision to life, along with a
succinct and effective strategy to achieve the desired results. This interaction proved to be
instrumental in Grey being convinced about Spectrum AV's capabilities and capacity to deliver true
on their promise - which led to the Mumbai based maverick company being awarded the opportunity to
be a part of this prestigious project.
"After understanding the grandeur of the event and the client's expectations, we realized that the
key priority on this project would be for us to ensure the optimal usage of the entire National
Parliament House building as one single projection canvas and to fill every little square inch of
this canvas space with crisp images and brilliant colors that would accurately represent
Bangladesh's rich culture and heritage, while also spotlighting the country's journey of
Independence (and Victory!) and the progress it has made this far" commented Jay Mathuria,
Founding
Director, Spectrum AV.
Jatiya Sangsad Bhaban illuminates with enchanting visuals to celebrate the
country's 50th Independence Day
Solution
The Spectrum AV team carried out an extensive analysis of the building which involved securing
accurate measurements of every inch, corner, and curve of the Jatiya Sangsad Bhaban's façade in
order to devise a detailed technical charter to efficiently commission the task at hand. The
analysis revealed the need for the Spectrum AV team to add multiple units of the brand-new Barco
G100 W 22,000 lumens projectors - which the company ended up acquiring specially for this
project.
While on-site, the SPECTRUM AV team stuck to its meticulous plan that detailed the deployment of
over 24 units of Barco Laser Projectors (UDX-4K 32,000 lumens & G100-WUXGA 22,000 lumens) at
extremely precise strategic locations, such that the projected content would cover every square inch
of a stretch of almost 250 Meters across the National Parliament House with crisp colors and sharp
images. And the spell-binding projection design was mapped onto the building facade using a decisive
system that included DATATON Watchout playback servers, Lightware Matrix switchers, and
additional
transmitters and receivers from Lightware, all of which came together
seamlessly to assure 100%
redundancy in networking across the entire stretch. The team also deployed doublyoue the amount of
Watchout Server Channels used in conjunction with Lightware Matrix Switchers to provide an
additional layer of backup.
Challenge
The entire process of bringing all the technical concept together on-site was, however, far from
being as simple and straight-forward as the Spectrum AV made it seem. Mathuria details the several
challenges that the team had to overcome.
"There was an unbelievable amount of time and effort that went into planning each and every detail
of the project, most of which began before we could even board the aircraft to Dhaka. From narrowing
down on products and quantity that would be perfect for the mapping, to the transportation and
logistics of the equipment, to sorting out important formalities and securing a thorough
understanding of international health and safety protocols so that our team could work safely and
efficiently in line with all directed mandates - all of it demanded only the utmost level of
commitment from our entire team. Luckily, Spectrum AV is blessed to have a team workforce of
expertly talented thorough professionals, which is why we could mitigate these and several other
challenges with relative ease. I cannot commend our team enough for their sheer brilliance in
bringing this monumental project to life. They're absolute rockstars!" said, Mathuria.
AV Spectrum deploys tech-savvy infrastructure to enable a stunning projection
mapping display
Conclusion
Mathuria informs that the Spectrum AV team spent a cumulate of 48 gruelling hours to precisely set
up the technical infrastructure that efficiently enabled the spectacular projection mapping show,
which ran for 90 straight minutes individually on both days of the event. Owing to the outdoor
nature of the event, the team had to take prevailing weather conditions and other environmental
factors into account, wherein special arrangements were made to protect the equipment from the heavy
dew that began to set in as the sun went down. In addition to the 48-hour set up time, the team
invested an approximate of 20 hours in programming the visual content for the show which involved
multiple checks on the resolutions, video codecs and also the reproduction of the content on the
building façade itself, in an attempt to ensure the utmost level of perfection in doing justice to
the client's expectation of accurately representing the spirit of Bangladesh.
At the end of it all, Bangladesh soaked-in the glory of one of the most enchanting visual
experiences it had ever borne witness to, which not only celebrated the achievements of the nation
and paid homage to its past, but also instilled inspiration for a promising future.
"The National Parliament of Bangladesh is considered as one of the twentieth century's most
significant buildings, and seeing the building come alive with the 35 Million pixels all synced with
music and lights, was truly a sight to behold. We're very grateful to Grey and the government of
Bangladesh for trusting us with the responsibility of such an important project. We're really
pleased with all the appreciation and praise that the show received from all quarters. Commissioning
a one-of-a-kind projection mapping experience onto one of the finest parliament buildings in the
world, in a matter of just 72 hours, and that too on one of the most important days in the country's
entire history, is truly a proud moment for the entire team at Spectrum AV!" concludes, Mathuria.