AV Expo

Articles September-October 2024

Setting New Benchmarks for Immersive Experiences with Rishubh Nayar, Christie

AV-ICN Expo Magazine team interviews Rishubh Nayar, discussing the brand's innovative approach towards projection and LED technologies. read more

11 Questions with Richard Jonker, Vice President Marketing and Business Development, NETGEAR

Seasoned Vice President, Richard Jonker of NETGEAR talks about the high-end technologies coming up in the AV market. read more

ErthPot Integrates St. Francis College with Conference Room Solutions

The feature explores ErthPot's team's efficiency and expertise that went behind integrating the finest conference room solutions in Koramangala. read more

Xtreme Media Enhances International Airport, Bengaluru

Xtreme Media installs Flex and Nyx Series of 2.5mm and 3.9mm pixel pitch - 13 LED displays at International Airport, Bangalore. read more

Exploring AV Trends and Technologies with Gordon Wu, Vice President, APAC and China, Optoma

Magazine team brings another big interview with Optoma to share the brand's focus on AV and innovation based on the local needs. read more

Empowering 'Loud & Clear' Innovations with Electro-Voice and Dynacord

Leading brands tune up the stage with latest sound solutions at the event hosted in association with their distributor Cavitak in Mumbai. read more

Designing the Process to Deliver Excellent AV Projects

Magazine team shares an excerpt from the conference session by Rhythm Arora, CTO, Qubix Technologies, discussing AV integration in brief. read more

Empowering 'Loud & Clear' Innovations with Electro-Voice and Dynacord

Leading brands tune up the stage with latest sound solutions at the event hosted in association with their distributor Cavitak in Mumbai. read more


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Midwich Signs Huddly for Global Distribution




Midwich Group an audio visual (AV) distributor, has announced the signing of a global distribution agreement with Huddly, a manufacturer of high-quality video experience products. The agreement will expand Midwich’s Unified Communications and Collaboration (UC&C) offering.

Huddly combines hardware, software and AI to create intelligent vision products for everyone who uses video to collaborate, whether they are in the office or working from home. Its solutions with industry-leading partners cover a wide range of scenarios, guaranteeing a high-quality video meeting experience on Zoom, Microsoft Teams, and Google Meet. 

This global agreement expands on the Group’s existing partnership with Huddly in North America through Starin Marketing, inc. (acquired by Midwich Group in 2020), where there has been a rapid increase in demand for high-quality video experience products for the office and home environment.  

Stuart Mizon, Commercial Director, Midwich Group, comments. “We are delighted to have signed a global distribution agreement with Huddly, which is aligned with the Group’s ongoing focus on delivering UC&C solutions for our channel partners. We are pleased to extend our partnership with Huddly, especially having seen a substantial increase in demand for its products in North America. Huddly’s range of products deliver a high-quality video meeting experience, which has become a necessity as part of a simple and effective Unified Communications (UC) setup. We are also excited to see Huddly working with other key manufactures in our UC&C portfolio to provide collaborative meeting room and home working solutions to our channel partners. We look forward to working with Huddly to deliver their solutions across our global customer base.” 

Stein Ove Eriksen, CEO, Huddly, comments. “Midwich Group is an ideal global distribution partner for Huddly and we are excited to extend our successful cooperation with a global agreement. Through their professionalism, competence and global reach, Midwich Group will help us bring high-quality video experiences to everyone.” 

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